Mr. Stephen J. Michie is an independent consultant and entrepreneur based in South East Asia. Under his flagship Serene Holdings he is the owner of Serene The Art of Living (Retail & Wholesale Homeware Design) Serene Garden Villa (Luxury Private Villa for Holiday Rental in Seminyak) Serene Villas (On- Line Sales & Marketing of Villas for holiday renatl in Bali) & P.T. Serene Consultants based out of Singapore (Consulting to Tourism and Hotels entitys primarily on Sales & Marketing issues) He is a dynamic thinker and leader with the ability to motivate and push forward with a plan to achieve set goals.

Most recently working under Ong Beng Sengs, Singapore, Hotel Properties umbrella he was responsible for the concept set up and global launch of The Hard Rock Hotels and Resorts Brand. Responsible for the global set up of a distribution system and product delivery to both consumer and industry. At 43 years of age he has held some important postings early in his career and progressed well, during fast moving times. He is creative and enthusiastic about all he does and thrives on challenge and opportunity.

His experience in some challenging work environments like, Taiwan, China and India working for Club Mediterranee have provided him with a wide understanding of the local differences that require unique and strategic planning and tactics to achieve market goals. He has held multiple responsibilities and handles a range of tasks in different countries at any one time. He understands the importance of strong teams and being an inspirational leader to ensure best performance is achieved from all players.

Stephen is a brand marketing professional who knows the importance of positioning and the value of a brand. He has had experience with pre-opening campaigns, launching new markets and re-packaging products to cater to changing market conditions. He has strong analytical business sense and is able to quickly identify strengths, weaknesses, opportunities and threats and make the decisions required to move forward. He is able to connect well with people at all levels and backgrounds. Stephen has wide contacts throughout the region and a deep understanding of all Asian/Pacific markets and the unique challenges that they offer today.

He is competent with new technology and understands the importance to be ahead of the curve in this area to ensure future market dominance and connectivity with customers. He comprehends the big picture issues and has been a key employee helping make future investment decisions within the region for previous employers.

Stephen is a clear communicator and presenter, and is able to deliver one to one or one to many with impact and authority. Years of "hands-on" work experience at a senior level and success with high profile brands have surely proven his skills in the discipline of Sales & Marketing.

In summary Stephen has had wide Asian, Sales & Marketing experience, his understanding and success in many markets and his ability to be able to strategize, implement and motivate teams with new ideas and sharing of best practices will ensure success with the Drupadi Villas project.

Mr. Jean-Jacques Kiefer is the Group General Manager of Sunway Lagoon Resort Hotel, and Managing Director of Allson International Hotels & Resorts. In his capacity, Kiefer oversees 13 hotels under the Sunway and Allson brand respectively with hotels in five Asian destinations.

As Group General Manager of the flagship Sunway Lagoon Resort Hotel, Kiefer is responsible for the strategic positioning of the five hotel sub-brands within this development – namely the 441-room Sunway Lagoon Resort Hotel, the 18-units of luxury accommodation called The Villas (opening early 2004), 12-units of townhouses with The Duplex (opening early 2004), the 549-room Pyramid Tower (opening mid 2004) and 148 units of service residences with Resort Suites (opening early 2005). Sunway Lagoon Resort Hotel is part of an 800-acre integrated resort development that comprises of the five hotels, a theme park, hospital, educational facilities and a shopping mall. Located in a bustling suburb of Kuala Lumpur, the RM1 billion development is an award-winning tourism landmark in Malaysia.

His role as Managing Director of Allson International Hotels & Resorts brings international expertise in management, acquisition, development, positioning, and operational strategies. Allson International Hotels & Resorts presently operates hotels in Jakarta, Cambodia, Indonesia, Malaysia, Singapore and Vietnam. It provides management and franchise agreements as well as hotel marketing affiliation services. Future development strategies include heightening market and brand presence in the Asia Pacific rim. As a part of its portfolio, Allson International Hotels & Resorts is the management company that operates all Sunway Hotels & Resorts properties.

Armed with over 25 years of invaluable experience, the French national joined the management team of Allson International Hotels & Resorts as the General Manager of the 441-room Sunway Lagoon Resort Hotel in 1999. In early 2003, he was appointed as Group General Manager of the 5-star property to oversee the expansion programme that is set to increases the hotel’s room inventory from 441 to 1168 guestrooms by end of 2004. Kiefer was also subsequently appointed as Managing Director of Allson International Hotels & Resorts.

An experienced international hotelier, his career began in 1976 at the Hilton International Abu Dhabi in U.A.E. He held a number of managerial positions in Food & Beverage with Hilton International in Germany and France before he was appointed Area Food & Beverage Director Asia Pacific, based in Tokyo Bay Hilton in 1987. Kiefer’s regional role was instrumental and shaped the brand’s food & beverage positioning. He also held the position of General Manager of Osaka Hilton, Tokyo Bay Hilton, and was the General Manager of New Delhi Hilton and Hilton Divisional Director for India before he moved to Hilton International Bangkok in 1998 and to Sunway Lagoon Resort Hotel in 1999.

Since joining the Sunway Lagoon Resort Hotel, numerous events and re-branding exercises have taken shape to the award-winning Hotel development. Kiefer believes in the importance of teamwork and training, as these are the driving-force of his management philosophy.
Under his leadership, the hotel has been awarded numerous accolades including The Best Employers in Malaysia award, conducted in partnership with United States-based consulting firm Hewitt Associates, The Asian Wall Street Journal and the Far Eastern Economic Review, the prestigious FIABCI Prix d’ Excellence, and the Tourism Malaysia Award 2000 for Outstanding Contribution to Tourism: Private Sector category. In April 2003, the hotel was awarded the ISO9001: 2000 certification in hospitality services.

Kiefer is active in a number of industry and community organizations. Fluent in French, English and German, he acquired several degrees from private institutes in France, Switzerland, Canada and Cornell University in the United States. Kiefer is based in the Allson International Hotels & Resorts’ corporate office in Kuala Lumpur, Malaysia.